About TCR
Posters
What a testing laboratory puts on its own walls, and has since 2018.
Back to About TCR
In brief
The TCR poster series is 37 A0 advertising and workplace posters, photographed in 2018 and reissued in 2026 with the current TCR mark, the canonical tagline Transparency. Competence. Reliability. and the current accreditation register, NABL certificate NABLT0726MH18640. Each is published here as an image and as a print-resolution PDF.
What was reissued, and what was not
The photography, the layout and the headline copy are the 2018 originals and the TCR mark is unchanged. What changed in 2026 is the credit block at the foot of each poster: the superseded strapline and the superseded accreditation line were replaced with the canonical tagline and the current register.
- Tagline: Transparency. Competence. Reliability.
- Register: NABL (NABLT0726MH18640) ISO/IEC 17025:2017 · NADCAP AC7101 · BIS, IBR, BMC, CIDCO approved.
- Unchanged: the TCR mark, every photograph, every layout and every headline except the four listed below.
- Four headlines were corrected because they asserted something no source supported, or carried a typo in the artwork: an unevidenced claim about global leadership became Reports accepted in 90+ economies, drawn from NABL’s ILAC MRA signatory status; a superlative about reliability became 1,483 tests in NABL scope; a claim about being among the safest laboratories in India became Safety is a condition of the work; and a misspelling of “responsibility” was corrected twice on one poster.
These are TCR’s own posters and remain TCR’s copyright. For TCR photographs cleared for editorial use, with the credit line and the terms, see the media library.
Workplace and values
The posters TCR hangs in its own laboratories and offices, on safety, integrity, teamwork, training, growth, focus, diversity and accountability. Each is a sentence the company holds itself to rather than a claim it makes to a buyer, which is why they sit on internal walls and not in a brochure.
28 posters. Open one to see it at full size or take the print-resolution PDF.
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I wanted to grow
I WANTED TO GROW. TCR has given me the chance more than anywhere I could have chosen
Growth · Portrait A0, artwork 2018, reissued 2026
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Honesty and team collaboration wins championships
Talent can win games, but honesty and team collaboration wins CHAMPIONSHIPS
Teamwork · Portrait A0, artwork 2018, reissued 2026
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Fiercely unbiased with unwavering ethics
#Integrity. Fiercely unbiased with unwavering ethics
Integrity · Portrait A0, artwork 2018, reissued 2026
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When safety is a first, you last
When safety is a first, you last. At TCR, safety is not optional, it is a top priority always
Safety · Portrait A0, artwork 2018, reissued 2026
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Strength comes from continuous training
At TCR, training is all about growth and learning. STRENGTH COMES FROM CONTINUOUS TRAINING
Training · Portrait A0, artwork 2018, reissued 2026
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Unlocks the door to personal excellence
The will to win, the desire to succeed, the urge to reach your full potential UNLOCKS THE DOOR TO PERSONAL EXCELLENCE
Excellence · Landscape A0, artwork 2018, reissued 2026
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Quality is the pride of TCR workmanship
QUALITY IS THE PRIDE OF TCR WORKMANSHIP. We always deliver results that drive action
Quality · Portrait A0, artwork 2018, reissued 2026
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Determined to go beyond
Some excel because they are destined to, but most people in TCR excel because THEY ARE SIMPLY DETERMINED TO GO BEYOND
Determination · Portrait A0, artwork 2018, reissued 2026
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Together everyone achieves more
Alone we can do so little, together we can do a lot more. T: TOGETHER E: EVERYONE A: ACHIEVES M: MORE
Teamwork · Portrait A0, artwork 2018, reissued 2026
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One lab, one team, making a difference
#Excellence. ONE LAB. ONE TEAM. MAKING A DIFFERENCE
Excellence · Portrait A0, artwork 2018, reissued 2026
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Passion drives us forward
PASSION DRIVES US FORWARD. At TCR, we love what we do and who we do it for
Passion · Portrait A0, artwork 2018, reissued 2026
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Courage and accountability
At TCR, integrity is always doing the right thing. It is an expression of COURAGE AND ACCOUNTABILITY
Integrity · Portrait A0, artwork 2018, reissued 2026
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One team attitude
WE SURRENDER THE ME FOR THE WE. ONE TEAM ATTITUDE
Teamwork · Portrait A0, artwork 2018, reissued 2026
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Quality is not an act, it is a habit
#QualityFirst. Quality is not an act, it is a habit at TCR
Quality · Portrait A0, artwork 2018, reissued 2026
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Building a legacy, creating impact
#Perseverance. Building a Legacy, Creating Impact. OVER FOUR DECADES OF INDUSTRY TRANSFORMATION
Perseverance · Portrait A0, artwork 2018, reissued 2026
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Greatness is a practice
Greatness is a practice, not a temporary status
Excellence · Portrait A0, artwork 2018, reissued 2026
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At TCR, we are game changers
At TCR, we are game changers. We have sailed against the wind and constantly reinvented ourselves
Leadership · Portrait A0, artwork 2018, reissued 2026
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Being the bridge
#Attitude. Being The Bridge. The TCR attitude is to actively listen to our customer
Client focus · Portrait A0, artwork 2018, reissued 2026
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Success starts with you
#Responsibility. Success Starts With You. Accept responsibility for your actions. Be accountable for your results
Responsibility · Portrait A0, artwork 2018, reissued 2026
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Redefining employee satisfaction
#SocialResponsibility. We care to serve because it is our responsibility. REDEFINING EMPLOYEE SATISFACTION
Social responsibility · Portrait A0, artwork 2018, reissued 2026
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A culture of safety first
TCR IS ALWAYS A CULTURE OF SAFETY FIRST. TCR believes that safety isn't expensive. It is priceless
Safety · Landscape A0, artwork 2018, reissued 2026
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Let passion drive your actions
#Passion. It's in everything we do. LET PASSION DRIVE YOUR ACTIONS
Passion · Portrait A0, artwork 2018, reissued 2026
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Starve your distractions, feed your focus
#Focus. Setting the right priorities. STARVE YOUR DISTRACTIONS, FEED YOUR FOCUS
Focus · Portrait A0, artwork 2018, reissued 2026
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Think local, act global
#GlobalPerspective. Think local, act global. SHAPING THE FUTURE. TOGETHER
Global perspective · Portrait A0, artwork 2018, reissued 2026
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You are a true leader
If your actions inspire others to dream more, learn more, do more and become more, then YOU ARE A TRUE LEADER
Leadership · Portrait A0, artwork 2018, reissued 2026
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Take the first step today
Great things are done by a series of small steps taken together. TAKE THE FIRST STEP TODAY
Initiative · Portrait A0, artwork 2018, reissued 2026
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In our diversity lies our greatest strengths
#Diversity. Many Religions, One Mission. IN OUR DIVERSITY LIES OUR GREATEST STRENGTHS
Diversity · Portrait A0, artwork 2018, reissued 2026
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Be a part of the solution
#AlwaysLearning. We identify challenges before they become challenging. WHATEVER BE THE PROBLEM, BE A PART OF THE SOLUTION
Problem solving · Portrait A0, artwork 2018, reissued 2026
Capability
The posters that name what the laboratory actually does: sour-service corrosion testing, fatigue and fracture toughness, metallurgy, third-party inspection, plant shutdown time and the accreditation register behind all of it. These are the advertising half of the set, so each one carries a claim TCR has to be able to evidence.
9 posters. Open one to see it at full size or take the print-resolution PDF.
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Reducing plant shutdown time since 1973
Reducing plant shutdown time since 1973 with TCR's deep industry expertise and global perspective
Asset integrity · Portrait A0, artwork 2018, reissued 2026
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Reports accepted in 90+ economies
#Repeatability. We speed up for you to gain full speed. REPORTS ACCEPTED IN 90+ ECONOMIES
Reliability · Portrait A0, artwork 2018, reissued 2026
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1,483 tests in NABL scope
#Expertise. 1,483 TESTS IN NABL SCOPE. Mechanical, chemical, corrosion and metallurgical testing, one signature
Reliability · Portrait A0, artwork 2018, reissued 2026
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Transparency. Competence. Reliability.
TRANSPARENCY. COMPETENCE. RELIABILITY. NABL accredited to ISO/IEC 17025:2017 (NABLT0726MH18640). NADCAP AC7101. BIS, IBR, BMC and CIDCO approved. Materials testing, non-destructive testing and asset integrity.
Master brand · Landscape A0, artwork 2018, reissued 2026
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Best-in-class third party inspection
DELIVERS BEST-IN-CLASS THIRD PARTY INSPECTION. Deep industry expertise ensures exemplary services
Third party inspection · Landscape A0, artwork 2018, reissued 2026
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Trusted partner for sour gas corrosion tests
TRUSTED PARTNER FOR SOUR GAS CORROSION TESTS. Hydrogen-Induced Cracking (HIC) and Sulfide Stress Corrosion Cracking (SSC) Test
Corrosion testing · Landscape A0, artwork 2018, reissued 2026
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Leading expertise in fatigue, CTOD, fracture toughness and creep testing
LEADING EXPERTISE in Fatigue, CTOD, Fracture Toughness and Creep Testing
Mechanical testing · Landscape A0, artwork 2018, reissued 2026
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Pioneers in metallurgy
PIONEERS IN METALLURGY. Expert metallurgists and laboratory technicians
Metallurgy · Landscape A0, artwork 2018, reissued 2026
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Safety is a condition of the work
SAFETY IS A CONDITION OF THE WORK
Safety · Landscape A0, artwork 2018, reissued 2026